Business Services, & Finance

Online marketing concept

The Guide to Ethical Marketing in the Middle of a Crisis

Unless you’ve been living under a rock, you’re probably aware of the crisis that has gripped the entire world these past few months. Nearly every industry has been affected by the new state of affairs, particularly the marketing industry. The landscape of marketing has drastically changed almost overnight, with marketers everywhere now having to walk …

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fast food

How People Are Subconsciously Wired to Like Fast Food

In the capitalistic society where we live, it’s hard not to look left and right without seeing an advertisement in a billboard. It could be about some apparel, mouth-watering food, or maybe some innovative new phone that gets released every year. While there’s only a slim chance that we’ll be getting the product just because …

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happy employees

Budget-Friendly Corporate Event Ideas to Increase Employee Morale

Employees are the backbone of the company. They’re the ones who work tirelessly behind the scenes to ensure that your company continues to deliver high-quality products and services. That’s why you should care not only for their physical health but also for their emotional health. Keep your company’s morale up by regularly holding team building …

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Construction site

Exchanging Old Equipment with New Excavators: Which One Does Your Business Need?

New Zealand’s construction industry poses many hazards and risks if employers and operators aren’t careful with their machinery. The most common machinery-related injuries include amputation, crushing, electric shock, loss of hearing and ill health because of exposure to hazardous chemicals. As an employer, you’re responsible for making sure your employees get proper training and supervision, and that …

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pipes

Commercial and Residential Plumbing: Is There Really a Difference?

Plumbing isn’t a one-size-fits-all skill. Within the industry, plumbing can be divided into commercial and residential plumbing, and each solves the same problems but on vastly different scales. So what is the difference between the two? And does this mean you need to contact different plumbers to do each job? Or perhaps the more accurate …

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Franchise

A Safer Bet: Why a Business Franchise is Better than Starting from Scratch

You’ve finally paid off your loans. You’ve bought a new vehicle and even built your dream home. Now what? Will you save some more to buy a bigger house or a fancier car? Or will you invest it in a business, so that you can prepare for a better future, one that won’t require you …

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