Business Services, & Finance

marketing data

Different Methods to Effectively Promote a Small Business

Growing a business means creating strategies for its growth. These strategies can include aggressive promotions that can increase brand awareness, improve customer generation, and build sales and profits. There are several types of marketing strategies that business owners can use. The effectiveness of each strategy may depend on how they are used for the brand’s …

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Business Growth: Transform a Local Venture into an International Brand

Staying on top of the competition in your locality can be extremely challenging, especially if your business is part of a rapid-growing industry. Aside from the challenge of impressing potential clients, it would help if you also secured partnerships with reliable agencies and companies. You also need to build a team filled with capable, skilled, …

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Unable to Make Mortgage Payments: Is a Short Sale the Best Way Out of a Foreclosure?

A mortgage is a debt and, sometimes, certain things happen that make a person unable to pay their dues on time. An illness within the family, an unexpected job loss, or a global pandemic can cause people to lose control of their finances and prevent them from being able to come up with the sum. …

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Safety Precautions

COVID-19 Safety Precautions Employees Must Follow at Their Workplace

Businesses all over the world are reopening and getting back on track. The pandemic is nowhere close to over, but we can’t keep businesses shut for long, can we? It is the moral responsibility of the employer to provide a safe working environment for the employees. It should not feel like they need to do this …

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business reputation

Advice for First-Time Business Owners: Protecting Brand Reputation

Building an excellent brand reputation is one of the most effective strategies in raising awareness about your business. With a positive image, your company will continue gaining recognition from potential clients and business partners. To achieve this, you need to develop strategies that ensure the public will gain trust in your brand as well as …

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The Guide to Ethical Marketing in the Middle of a Crisis

Unless you’ve been living under a rock, you’re probably aware of the crisis that has gripped the entire world these past few months. Nearly every industry has been affected by the new state of affairs, particularly the marketing industry. The landscape of marketing has drastically changed almost overnight, with marketers everywhere now having to walk …

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fast food

How People Are Subconsciously Wired to Like Fast Food

In the capitalistic society where we live, it’s hard not to look left and right without seeing an advertisement in a billboard. It could be about some apparel, mouth-watering food, or maybe some innovative new phone that gets released every year. While there’s only a slim chance that we’ll be getting the product just because …

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